SMS

The message that always gets through.

When WhatsApp goes unread and email waits in Promotions, an SMS lands on the lock screen. Same contacts, same audiences, same automations — on the one channel nobody misses.

Campaigns that reach a phone in seconds

Write the message, pick an audience you already built for email or WhatsApp, and send — or schedule it for the moment that matters. The composer counts segments as you type, opt-out line included, so what you see on screen is what the send costs. Every recipient's outcome comes back: sent, delivered, failed.

  • Target the same cross-channel audiences your email and WhatsApp campaigns use
  • A live segment counter that already includes the mandatory opt-out line
  • Schedule a send, pause it mid-run, and resume from exactly where it stopped
  • Per-recipient results with delivery receipts, and a CSV export of the whole run

SMS inside your automations

SMS is a first-class step in the automation builder, with the same variables, conditions and timing as every other action. Use it on its own — or as the safety net behind a channel that didn't land.

  • A Send SMS step with personalization variables, exactly like your other messages
  • Fall back to SMS when a WhatsApp message can't be delivered — including after the 24-hour window closes
  • An SMS branch in the channel router, so each contact gets the first channel that can actually reach them
  • Booking reminders can go by SMS, so a confirmed meeting reaches the phone itself

A sender your customers recognise

Send from a mobile number you own, verified with a one-time code, or register a name that appears in place of a number — so the message reads as coming from your business, not from a stranger.

  • Verify your own mobile number with a code sent straight to it
  • Or register an alphanumeric sender name shown instead of a number
  • Set a workspace default, and override it per campaign or per automation step
  • SMS lands in the same conversation as WhatsApp, tagged so agents can tell the two apart

One consent, honoured across channels

Every marketing SMS carries a short opt-out link. Someone who uses it is out of SMS and WhatsApp at once — because a person who asks you to stop means both. Transactional booking reminders are the one deliberate exception, and even they respect an explicit opt-out of that number.

  • A short opt-out link on every marketing SMS — kept short so a Hebrew message stays in one segment
  • Opting out of SMS stops WhatsApp too: one consent record, one audit trail
  • Consent, opt-outs and every change are written to the contact's timeline
  • Block-listed and impossible numbers are never sent to, on any send path

Pay for what you send — or send through your own account

SMS runs on prepaid credits: one per segment, taken at send time and returned automatically when a message doesn't go out. Already have an Extra Mobile account? Connect it and every SMS your workspace sends goes out through it, billed there instead.

  • A prepaid credit balance, with usage visible per campaign and per automation
  • A campaign that runs out of credits pauses where it is and resumes when topped up — enable automatic renewal to replenish a low balance and resume waiting campaigns and automations
  • Or route everything through your own Extra Mobile account, on your own terms
  • Israeli mobile numbers, in local format in both directions

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