Nice to meet you, we're oToK
We're building the platform where Israeli businesses talk to their customers.
Our story
We are marketers before we are developers. oToK was born from a frustration we lived ourselves: customers write on WhatsApp, campaigns go out by email, the spreadsheet is updated by hand — and nothing talks to anything. So we built one platform that connects the channels, the automations and the data, so a small business can deliver service and marketing at big-company level.
That order matters. We understand marketing, and we understand what marketers need — because it's who we are. oToK is built, continuously developed and maintained with passion, with one thing in mind: how to market the hell out of everything, through automated communication that reaches every lead and prospect at exactly the right moment.
What guides us
Marketers before developers
We don't build features off a spec — we build the tools we need ourselves as marketers: automated communication that gets the most out of every lead and prospect.
Official and safe
We work only with Meta's official API and verified infrastructure — no shortcuts that put your number at risk.
Hebrew and English, with true RTL
Built in full Hebrew from day one with true RTL, and fully bilingual with English — plus accessibility built in, with keyboard operability and screen-reader support in both languages.
Automation in service of people
Automations save work — but the conversation can always reach a human agent at the right moment.
Built and maintained in Israel 🇮🇱
Ready to upgrade your customer communication?
Get started with oToK — connecting a WhatsApp number takes minutes.
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